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Orchestrated a meticulously planned celebrity chef marketing event for Silampos, a prestigious brand under Jashanmal, achieving outstanding success in brand engagement and exposure. This premier event featured an acclaimed celebrity chef and was strategically designed to resonate with culinary enthusiasts and influencers within the industry.
Carefully selected and invited a curated list of 30 top-tier food bloggers and influencers, focusing on those with a significant following and engagement in the culinary space. This strategy ensured optimal content reach and impact.
Implemented a comprehensive digital content strategy, which included live event coverage, exclusive interviews with the celebrity chef, and interactive sessions with attendees. The content was tailored for each major social media platform, resulting in:
– **Over 500,000 impressions across all social media platforms, significantly expanding the brand’s digital footprint.
An engagement rate increase of 40% on our primary social media channels during the event.
Generated over 2,000 shares and reposts, facilitating organic growth and extended reach into relevant consumer segments.
Developed partnerships with key culinary platforms and media outlets to amplify event coverage, leading to a 30% increase in media mentions compared to previous brand events.
